Hi, I’m Erika, a social media manager based in Orange County, California, with over 6 years of experience.

I'm a social media manager and content creator with 6+ years of experience developing and executing social media strategies that align with brand goals and drive results.

I got my start at a full-service marketing agency in Los Angeles, where I worked closely with the founder and learned to take initiative, work independently, and find creative solutions to challenges. When the agency closed, I took what I'd learned and started freelancing, building experience across a range of industries, including CPG, real estate, wellness, and lifestyle.

Since then, I've worked across the entire social media process, from developing strategies and content calendars to creating short-form videos, graphics, and AI-assisted visuals. My experience also includes influencer marketing, photoshoot planning and support, event coverage, community management, performance reporting, and assisting with email marketing.

I bring a hands-on, creative, and results-driven approach to every project, combining strong content instincts with a focus on what works for each brand and its audience.

Services

Social Media Strategy

Content Creation

Platform Management

Community Engagement

Analytics & Reporting

Influencer Management

Monthly Photo/Video Shoots

Clients/Employers

BOOBIE Superfoods

TENTEN Apartments

Hollywood Production Center

Femme Funn

Sunset Equity

Pistol Social

Swell Media Solutions